Are you ready to completely transform how you pitch forever?

Discover the secrets to confidently and effectively showcasing your business so that you can show up, be seen, stand out and drive sales with…

TOTALLY PITCHIN’

We Know, We Know.

PITCHING IS A B*TCH.

You spend hours staring at a blinking cursor, waiting for the right words to communicate your value to come to you…but they usually don’t.

But IF by some stroke of luck they do, and you pour all that you have into your pitch and finally build up the courage to send it out…you hear crickets.

Zip.  Zilch.  Zero.  NADA.

It’s so frustrating!

The thing is, you’re GOOD at what you do,  your customers love what you have to offer, and you’ve been “showing up” on social media and through email marketing… shouldn’t customers + press outlets just come to you?

So you wait for your ‘big break’…thinking that you just need to give it more time.  Slow down + be patient.  Maybe that’s the answer?

Spoiler alert:  IT’S NOT.

The truth is that there ARE dream opportunities + clients waiting for you, but they aren’t out there looking for you.

It’s your job to find them.  And the way to do that is pretty simple.

BE TOTALLY PITCHIN’ - the *right* way.

“Coaching Krista for many years culminated in her presenting on mainstage at a national conference. I knew SHE would be prepared, but what I was not prepared for was the reaction that rippled through the room.

Krista is skilled at analyzing what creates sales success and teaching other people to go after it – a rare skill, and it shines every single time she speaks to an audience. Getting to learn from her is truly a gift!”

DANIElle Redner

Imagine feeling confident and clear enough to

craft a pitch that not only sounds like you + communicates the incredible value that you bring…one that lands you press + makes you sales - without coming off slimy or sleazy?!

Introducing

TOTALLY PITCHIN’

A pitch workshop like no other, with the goal of helping you build courage, get seen + make sales.

Wednesday, November 15th
12pmEST - 2pmEST

All who register for the workshop will receive access to the recording.

This 2-hour, live deep dive into pitching is brought to you by two respective experts in their field,and takes you through the REAL LIFE steps they do everyday with their top clients to find press and make money. 

We’re going to teach you skill + strategy, combine the woo with work, and you’ll walk away not only knowing how to craft a pitch that can change the course of your business…but also BELIEVING that you deserve every amazing opportunity you land.

Don't be fooled by the name. This workshop is as serious as the DeLorean hitting 88mph.  We’re bringing fun + fundamentals to catapult your business back into the future!

“Sabina's PR teaching is not only fun and engaging but always leaves our members inspired and energized to take action.

There are only a handful of speakers I know who can listen to their audience and share brilliant ideas on the spot. Sabina is one of them. Beyond just a keynote, she’ll leave every single person feeling inspired and energized to take action.”

ShannAn Monson

By the end of this workshop, you’ll have every element you need to build a pitch that has the power to change the course of your business forever, along with:

Where belief goes, action follows! Breakthrough mindset barriers holding you back from taking courageous, biz-changing action and sharing your story when it comes to press and sales pitching. We’ll be sure you believe in yourself and that you can and should do this before we begin.

We’ll break down a framework that you can use for pitching in press + sales for years to come. You’ll be able to use this to create pitches that answer the questions that every potential client or producer needs to know to book you:  why you, why now, and why should I care.

Next, we'll master your motto - the one line you can take from pitch to pitch to be sure you stand out from the pack and clearly let people know what you AND ONLY YOU can do for them!

It's time to bring it to life! We’ll work through how you can apply what you’re learning in Totally Pitchin’ to your biz in real time to build momentum when it comes to press and sales before the year even ends!

Join the Totally Pitchin’ AFTER PARTY!

Consider this your “strategic application" after-party! It’s the worst when you leave a workshop and then stare at the strategies, struggling to actually put them into action in real life. This bonus hour will change that! Come with personal questions about how to apply what you just learned. We’ll answer them, talk through customizing this for you and your business, and give you what you need to take action.  This bonus hour will give you the feel of 1:1 coaching with Krista + Sabina for a fraction of the price!

Along with the 2 hours of teaching you'll get these bonus resources:

A fill-in-the-blank formula,

to create a power statement that you can use in pitches, in stories, even in your IG bio (because trust us…”I HELP xxx” statements are so 2000 and late 🥴)

 to make sure that every press + sales pitch you make includes the essential elements needed to capture attention, create curiosity + close deals

A pitch checklist,

A bank of story prompts to draw from,

because we know that stories sell, but we also know that sometimes it’s hard to come up with them

Ready to pitch with courage + confidence?

Join us for a one-time payment of just $199!


Want real-time feedback + answers to your burning questions? 

Add on an extra hour of individualized support with Krista + Sabina for only $49 more!

We Cannot Wait To Teach You!

·

We Cannot Wait To Teach You! ·

“Krista is the real deal! She understands what it takes to grow a business with sales, storytelling and beyond. Her strategies bring awareness on how to be intentional and impactful in your own authentic voice.

Krista also brings an important piece of humor in her trainings, so not only do you walk away from her trainings having learned so much - you end up having a lot of fun!  As soon as she finished teaching us, our community was asking to bring her back for more!”

Megan Maloney

Meet Your CoachES

Hi, I’m Krista

I cannot wait to mentor you!

I’m a wife to my supportive husband (and podcast co-host) Brian, mom to the three most amazing kids on the planet (no bias here obviously), sales strategist, business coach, podcast host, Peloton junkie, Real Housewives lover + and your front row fan.

I grew up in a small town in Pennsylvania and my first big dream was to become a Penn State cheerleader…

…but I quickly discovered that cheering on people who want more for their life is what I was born to do.

I took my 10 years as a clinical counselor and my 12 years building a multi-million dollar sales team from the ground up and created the ACORN framework that will help you build a business + sales foundation that will stand the test of time (and whatever crazy update that Instagram decides to throw our way next).

While I’ve had a lot of incredible wins in my many years as an entrepreneur like being featured on national TV, being a LinkedIn course author, and building revenue that has supported my family beyond our wildest dreams, I can confidently say that nothing comes close to the messages I get from clients just like you who tell me that they now measure their life in BA (before ACORN) and AA (after ACORN).

I cannot wait to walk alongside you in this journey.  Just know I’ll be cheering (often loudly) for you, every step of the way.

Follow on Instagram @kristademcher and @acornmethod.

Meet Your CoachES

Hi, I’m Sabina

I’m so excited to be Totally Pitchin’ with you!

Nicknamed the”'PR fairy godmother” by press and founders alike, I am an entrepreneur, speaker, and small biz media strategist dedicated to shining a spotlight on small business owners and entrepreneurs of all kinds, which I’ve done for over 17 years.

I am the founder and CEO of Press for Success. This membership community provides small business owners with all the tools, resources, classes, and access to opportunities they need to get themselves publicity. Entrepreneur Magazine even highlighted the platform's ability to “turn small business owners into confident "PR pros."

My first career as a high school teacher and curriculum designer, followed by over a decade running a New York City public relations agency, laid the foundation for her passion for creating accessible and effective PR education, tools, and resources.

I have been featured in various media outlets, including Good Morning America, Forbes, NBC News, ABC News, Entrepreneur, USA Today, the NY Post, and many more.

You can follow me online for press and small business courage, inspiration, and advice via @SabinaKnows across all platforms.

I currently work and live between New York City and Portland, Maine, with my husband, daughter, and dog, George Michael.

Follow on Instagram @sabinaknows.

“Sabina is a PR guru and thought leader who not only knows how to educate but also how to empower and engage.

She is a skilled teacher who can read a room - in-person and virtually. I've appreciated how she tweaks her workshops to appeal to the unique needs of the mom entrepreneur community instead of slapping on the same-old-same-old. I've used hundreds of speakers over the years, and Sabina is the golden resource I come back to for top-notch public relations knowledge for small businesses.”

Pamela Pekerman

If you've read this far, you owe it to yourself to honestly answer these questions:

What If just one pitch from Totally Pitchin’...

Lands you on your dream press outlet, right under the eyes of thousands of your ideal customers?

What if just one pitch from Totally Pitchin’...

Closes a sale that brings in revenue beyond your wildest imagination?

What if just one pitch from Totally Pitchin’...

Gets you that book deal, podcast spot or keynote talk feature that takes you from the best kept secret, to the worst kept one (in the very best of ways!)

Ready to rewrite your pitching destiny?

Let TOTALLY PITCHIN’ be your path to stepping into the spotlight, making sales, and changing your chance of success, forever.